—— Hi There!

I’m Yoo Kyung (Chloe)

Designing for People

I’m a product designer with a research-led, human-centered approach, grounded in a multidisciplinary background. I specialize in guiding complex products end-to-end—from discovery and problem framing to execution and launch.

My work translates qualitative and quantitative insights into intuitive, scalable experiences, with a strong focus on accessibility, inclusivity, and real-world impact. I leverage emerging tools, including AI-assisted workflows and rapid prototyping techniques, to accelerate ideation and decision-making without compromising rigor.

I currently work as a Product (UX/UI) Designer at GoDaddy, where I design e-commerce point-of-sale and payment experiences. I hold a Master of Arts in Design and Innovation from Southern Methodist University, with a focus on human-centered design, HCI, design strategy, and research.